Consulting:
Finding the
right strategy
together

What is the best way to reach the specified goal? Together with you, we develop the right approaches to perfectly reach media, employees and other opinion leaders. And we outline the optimal communication strategy for you to navigate your company safely and successfully through daily business, changes or crises.

Change communication

Even if change is known to be the only constant: If those affected do not feel sufficiently informed, change processes in companies are quickly met with skepticism and resistance. This is why change management requires transparent and well-planned communication. We work with you to develop the right strategy for involving all stakeholders at an early stage.

  • Strategic communications consulting
  • Content consulting and conception of measures
  • Support with internal and external communication
  • Communication training management
  • Employee surveys

Crisis communication

Whether it’s a product recall, a plant closure or a company acquisition, crises usually come quickly and without warning. And they require a reaction that is as fast as it is level-headed. To ensure that your company is optimally prepared, we work with you to develop and establish clear communication processes for emergencies – and, of course, provide active support when things get tough.

  • Strategic communications consulting
  • Moderation of communication strategy workshops
  • Concept of measures
  • Creation of crisis manuals and checklists
  • Content creation for internal and external communication
  • Organization and support of internal information events
  • Media support
  • Communication and media training for crisis team and management

Media relations B2B / B2C

Even in times of social influencers and digital content, media still shape public opinion. Business, trade and daily press are and remain important multipliers in public relations. As an agency with roots in journalism, we know exactly how topics can be prepared in a way that is suitable for different types of media – especially in the B2B sector.

  • Strategic communications consulting
  • Media contacts
  • Concept and support of press workshops, press conferences, press trips or background discussions
  • Product and innovation communication
  • Business communication

Internal communication

Your own employees are one of your most important audiences – and often one of the most complex. From the top management to the trainees, all employees want to be picked up in terms of communication and be kept up to date on current topics at all times. We support you in setting up and using the appropriate channels for your internal corporate communications.

  • Strategic communication consulting
  • Management conferences
  • Townhall meetings
  • Face-to-face communication with management
  • Development, editing, production and distribution of employee media (print or digital), internal newsletters and other communication tools
  • Social media support with focus on employees
  • Communication training for management

Workshops & trainings

How do we want to realign our brand? How can we drive internal cultural change? Some questions are best discussed in a large group. We handle the conception and organization of your workshop so that you can concentrate on the essentials. As moderators, we bring impulses and structure to the discussion – and are happy to document the results as well.

  • Directing workshops and trainings
  • Moderation and lectures
  • Concept of trainings and workshops
  • Development of topics and contents
  • Training and coaching of speakers
  • Documentation

References

Wortwerkstatt_Reich Jubiläum_01

An all-inclusive corporate anniversary

Ceremony, Chronicle, Exhibition and Communication for the 100th Anniversary of Reich

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Namensfindung für Marken: Namensvorschläge an Pinnwand // Brand name development: name suggestions on a flipchart

Piecing together the right name

Brand name development, legal trademark audit and linguistic-cultural review for Körber Supply Chain

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Wortwerkstatt-RECARO Gaming (1)

Let the Games Begin!

Event management, website concept, social media, content, public relations for Recaro Gaming GmbH & Co. KG

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Wortwerkstatt-Koerber-Showroom-01

Staged (and stacked) most effectively

Concept and design of the showroom for Riantics in Denmark

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Wortwerkstatt_Horex-Projekt_01

The Famous blank canvas

Relaunch for motorcycle heritage brand Horex – from logo to press event

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Logo der Sonderausstellung IMOT-e

IMOT-e: E-mobility meets motorcycle industry

Concept, production and support for the IMOT-e special exhibition

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