Die Wortwerkstatt

Content specialists for
technology and mobility

Gala, exhibition, corporate chronicle and more: how we set up an all-inclusive corporate anniversary for Reich GmbH.

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The international motorcycle exhibition IMOT is Southern Germany’s most important tradeshow for bikers – and we are the agency behind the scenes.

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Services

Turning complex topics into appealing content: That is our area of expertise – especially when it comes to technology, mobility or logistics. To do this, we combine industry knowledge with creativity, technical know-how and journalistic thinking. We know the audiences, speak their languages and use the right media and channels.

Consulting

Many paths lead to the goal. We will find the approach that enables you to perfectly reach media, employees and other opinion leaders.

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Concept

Successful communication is only possible with elaborate concepts.

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Content

Content takes many forms. But all of them must be optimally tailored to messages and channels.

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References

When are we satisfied with our work? What distinguishes a successful project for us? This selection gives an insight into our portfolio – decide for yourself.

Let the games begin!

Event management, website concept, social media, content, public relations for Recaro Gaming GmbH & Co. KG

The famous blank canvas

Relaunch for motorcycle heritage brand Horex – from logo to press event

24 hours of excitement

Public relations management, event organization and on-site support for Recaro Automotive at the 24 Hours Nürburgring race

Smart materials for future mobility

Conceptual and editorial work, event management for a press workshop of Covestro AG

Quality Writing for Quality Biking

Press releases, marketing and blogging for Triumph Motorcycles

Wortwerkstatt_ZF Corporate Publishing_01

Corporate Publishing for internal and external channels

Editorial support for the ZF Friedrichshafen AG corporate magazine “vision” and employee newspaper “we>move”

Innovations up Close

Event management, Public Relations and editorial work for the “Technology Days” event of ZF Friedrichshafen AG

Wortwerkstatt-ZF-MobilityLifeBalance-01_2-1

Promoting #MobilityLifeBalance

Research, editorial content, social media, public relations, event management for ZF Friedrichshafen AG’s #MobilityLifeBalance campaign.

Corporate Publishing für B2B: Kundenmagazin HOERBIGER@motion // Customer magazine HOERBIGER@motion

Technology and business clearly and concisely communicated

Editorial work and content conception for yearbook, company magazine and online presences of Hoerbiger Holding AG

IMOT-e: E-mobility meets motorcycle industry

Concept, production and support for the IMOT-e special exhibition

We are a team with character. For our customers, we work as partners at eye level, providing creative and constructive advice. At home south of Stuttgart, we think, work and communicate globally.

1985

founded in

employees

125

of years of our six longest

customer relationships combined

More about us

We are part of the agency family:

Five brands. One team. Tailor-made for your challenge.

Why have different service providers when you can have everything in one team? We are a family of agencies with more than 100 specialists who work together seamlessly. We put together the perfect team of experts for every challenge: tailor-made, cross-functional, scalable.

Consulting

Creation

Image & CGI

PR, Text & Event

Self-service

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Clients

Our clients are as diverse as our projects. We have a long-standing partnership with most of them.

In WORTWERKSTATT, we have found a very committed PR agency with first-class contacts to the motorcycle media. In addition, the team is highly flexible and also supports us in social media and marketing matters actively and successfully. This makes them perfect partners for our requirements as a manufacturer of high-quality electric motorcycles.

Nina Bernecker

Regional Sales and Marketing Specialist (D & AT), Zero Motorcycles

“DIE WORTWERKSTATT has supported us for many years with an excellent knowledge of the market as well as a high degree of skill and reliability. Not least due to the great trust and a great partner-like project implementation, DIE WORTWERKSTATT is exactly the right match for us on the Metzeler and Pirelli team when it comes to PR and communication.”

Frank Facher

Head of Marketing DACH & Benelux, Metzeler and Pirelli Motorcycle Tires

“We at Triumph have come to know DIE WORTWERKSTATT as an always reliable and competent partner. With a perfect feel for the right approach, expertise and a first-class understanding of what service means, DIE WORTWERKSTATT holds a permanent place among our agency partners.”

Oliver Willand

Director Marketing & Public Relations Germany/Austria, Triumph Motorrad Deutschland GmbH

“With DIE WORTWERKSTATT, we found an agency that not only acts as a consultant, but also as a partner and facilitator. From the very beginning, the entire team’s expertise and great competence convinced us. The initial business relationship has developed into a partnership based on friendship.”

Nina and André Reich

Managing Directors, Reich GmbH

“ZF and DIE WORTWERKSTATT – Whether it’s a classic press release, a technical article, or even a 100-year chronicle, you can always rely on the Wortwerkstatt team. We work together to find effective solutions for both short-term and large-scale projects. We really appreciate that. Thank you for being such a trustworthy partner!”

Eva Weiß

Marketing & Communications, Marine and Special Driveline Technology, ZF

“The FKFS has been working with DIE WORTWERKSTATT for many years: From trade show appearances and events to press relations and social media presence to content support for workshops and strategy development, DIE WORTWERKSTATT is an absolutely reliable, extremely competent and highly professional partner in all areas of communication!”

Susanne Jenisch

Former Head of Marketing and Communication, Forschungsinstitut für Kraftfahrwesen und Fahrzeugmotoren Stuttgart

“DIE WORTWERKSTATT has been a valued and reliable partner of IMOT since the very beginning. Their team solves both small and large communication tasks with creativity, skill and enthusiasm – and is always on hand to give us impulses for new formats and new channels of communication.”

Petra Zahradka

Managing Director, IMOT GmbH

“We have been working together with WORTWERKSTATT for many years with great success and satisfaction. To call the collaboration a partnership is almost an understatement, as WORTWERKSTATT has become virtually part of the large Triumph family. At the same time, the work is highly professional; the texts and translations consistently show that the employees have an excellent knowledge of motorcycles and that the texts are written with expertise. This is extremely important for credibility in the industry and is by no means a matter of course. We look forward to many more years of cooperation with WORTWERKSTATT.”

Uli Bonsels

Press Officer & Service Manager, Triumph Motorrad Deutschland GmbH

“We are thrilled with the professional support we received from DIE WORTWERKSTATT for our trade show appearance at Control 2023 in Stuttgart. The team convinced us with effective content and strategic consulting. Thanks to this collaboration, we exceeded our goals and are very satisfied with the results.”

Alberto Castiglioni

Head of Marketing, Visometry GmbH

“What I appreciate about the long-standing collaboration with DIE WORTWERKSTATT is an honest partnership that goes beyond a mere service relationship. This candid sparring allows us to grasp topics more completely, which puts us in a much stronger place, especially in Corporate Communications.”

Die Wortwerkstatt

Content specialists for technology and mobility

Gala, exhibition, corporate chronicle and more: how we set up an all-inclusive corporate anniversary for Reich GmbH.

The international motorcycle exhibition IMOT is Southern Germany’s most important tradeshow for bikers – and we are the agency behind the scenes.

Services

Consulting

Concept

Content

References

When are we satisfied with our work? What distinguishes a successful project for us? This selection gives an insight into our portfolio – decide for yourself.

Let the games begin!

Event management, website concept, social media, content, public relations for Recaro Gaming GmbH & Co. KG

The famous blank canvas

Relaunch for motorcycle heritage brand Horex – from logo to press event

24 hours of excitement

Public relations management, event organization and on-site support for Recaro Automotive at the 24 Hours Nürburgring race

Smart materials for future mobility

Conceptual and editorial work, event management for a press workshop of Covestro AG

Quality Writing for Quality Biking

Press releases, marketing and blogging for Triumph Motorcycles

Corporate Publishing for internal and external channels

Editorial support for the ZF Friedrichshafen AG corporate magazine “vision” and employee newspaper “we>move”

Innovations up Close

Event management, Public Relations and editorial work for the “Technology Days” event of ZF Friedrichshafen AG

Promoting #MobilityLifeBalance

Research, editorial content, social media, public relations, event management for ZF Friedrichshafen AG’s #MobilityLifeBalance campaign.

Technology and business clearly and concisely communicated

Editorial work and content conception for yearbook, company magazine and online presences of Hoerbiger Holding AG

IMOT-e: E-mobility meets motorcycle industry

Concept, production and support for the IMOT-e special exhibition

Agency

We are a team with character. For our customers, we work as partners at eye level, providing creative and constructive advice. At home south of Stuttgart, we think, work and communicate globally.

We are part of the agency family: Five brands. One team. Tailor-made for your challenge.

Clients

Our clients are as diverse as our projects. We have a long-standing partnership with most of them.

Nina Bernecker

Regional Sales and Marketing Specialist (D & AT), Zero Motorcycles

Frank Facher

Head of Marketing DACH & Benelux, Metzeler and Pirelli Motorcycle Tires

Oliver Willand

Director Marketing & Public Relations Germany/Austria, Triumph Motorrad Deutschland GmbH

Nina and André Reich

Managing Directors, Reich GmbH

Eva Weiß

Marketing & Communications, Marine and Special Driveline Technology, ZF

Susanne Jenisch

Former Head of Marketing and Communication, Forschungsinstitut für Kraftfahrwesen und Fahrzeugmotoren Stuttgart

Petra Zahradka

Managing Director, IMOT GmbH

Uli Bonsels

Press Officer & Service Manager, Triumph Motorrad Deutschland GmbH

Alberto Castiglioni

Head of Marketing, Visometry GmbH

Hendrik Ockenga

Director Brand & Communications, RECARO Holding GmbH

Content specialists for
technology and mobility

We are part of the agency family:

Five brands. One team. Tailor-made for your challenge.